Iatrogenic Influence in Information Operations: Lessons from the Global War on Terror

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Authors

Eerhart, Daniel

Issue Date

2025-02-18

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Scholarly papers

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Information Operations , Psychological Operations , Influence , Information Advantage

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Abstract

The concept of “iatrogenic influence” highlights how information operations can unintentionally produce harmful outcomes, counteracting the influence objectives the operations sought to achieve. Case studies from the Global War on Terror, including Camp X-Ray detainee photos, soccer balls with religious symbols, and culturally insensitive leaflets, demonstrate how misaligned messaging strategies led to unintended backlash and further fueled adversary narratives. Key indicators of iatrogenic influence are identifiable during operational planning, and the included table is a reference. Some of the most common indicators include targeting broad audiences, using inconsistent delivery methods, failing to account for cultural differences, and lacking feedback mechanisms. Mitigating the risks of iatrogenic influence requires implementing culturally informed message development, narrowing audience focus, establishing real-time feedback mechanisms, and emphasizing ethical integrity to ensure that information operations are effective and culturally sensitive.

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Citation

Eerhart, Daniel. “Iatrogenic Influence in Information Operations: Lessons from the Global War on Terror.” February 18, 2025. Foreign Policy Research Institute. https://www.fpri.org/article/2025/02/iatrogenic-influence-in-information-operations/.

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Foreign Policy Research Institute

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